Padam Mobility provides the on-demand solution for Cheshire West and Chester Council
- Cheshire West and Chester Council commissions Padam Mobility to introduce “itravel”, an on-demand service addressing the lack of public transport in rural regions.
- The seventh DRT service by Padam Mobility in the UK aims to connect remote regions with fixed main lines and key locations, benefiting residents with limited mobility options.
- Supported by £1.075 million from the Department for Transport’s Rural Mobility Fund, “itravel” is a three-year pilot project, contributing to the improvement of rural mobility with innovative solutions.
Cheshire West and Chester Council is taking a proactive step to tackle the transportation challenges faced by residents in rural areas. Traditional public transport providers often struggle to maintain service levels on fixed routes due to unpredictable demand, resulting in inadequate services for people who live in places away from main routes. In response to this dilemma, the Council has teamed up with Padam Mobility, renowned for its Demand-Responsive Transport (DRT) expertise, to introduce “itravel”, an innovative on-demand service, operated by Stagecoach.
With “itravel,” residents in the borough’s remote areas will gain better access to key destinations and fixed main lines. The service aims to reduce residents’ reliance on personal vehicles and promote inclusivity by providing mobility options for the elderly, individuals with reduced mobility, and young people who cannot travel independently.
Unlike conventional public transportation, “itravel” operates on a free-floating model, accommodating user bookings to tailor its routes dynamically. Users can easily book trips within the designated zone up to 30 days in advance, while those seeking spontaneous travel are advised to book at least an hour before departure.
To ensure a seamless experience, Padam Mobility offers the “itravel” user app, allowing users to effortlessly search, book, and manage their journeys. The app also provides real-time tracking of the vehicle’s route. For individuals without smartphones or who prefer alternative booking methods, the service is easily accessible through the website or phone reservations.
The “itravel” project receives support from the Department for Transport’s Rural Mobility Fund, with an allocation of £1.075 million. This three-year pilot project is part of the broader initiative to enhance rural mobility, with a total funding volume of £19,411,523 shared among 17 successful applications.
The official launch of “itravel” is scheduled for 31st July, marking a significant step towards improving accessibility and transportation options for residents in rural Cheshire West and Chester. As a visionary solution, “itravel” demonstrates the commitment to fostering efficient, inclusive, and sustainable mobility solutions for all.
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